Broken
Developments represents particular social groups in the way we attract our
audience. The type of audience we interest reflects particular social groups.
For example, we have aimed Broken Developments at students and more working
class civilians compared to middle or upper class as we felt there was not
enough sophistication for those social groups. This media product characterizes
students, as a main focus as the actors in it are students and we feel it would
relate to them more than anyone else. Though, in the long run it may make them
feel insecure or scared in certain ways. Though this is not the main aim to our
media product it is a helpful bi-product as it may increase the viewership and
increase the audience. In Broken Developments, we use stereotypes to enforce
the thrill. For example, Laura, the protagonist is a blonde, innocent, female who
is often on her own. This represents girls being innocent and pure and also
fairly vulnerable to males such as the antagonist, Charlie. We used Charlie as
the antagonist because he had dark hair and dark eyes; this created a creepy,
dangerous effect to the character and made the audience feel insecure. Although
Charlie is hardly ever seen, whenever he is, he is wearing dark clothing and
seems to have hardly any facial expression.
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