Thursday, 25 April 2013

How does your media product represent particular social groups?

Broken Developments represents particular social groups in the way we attract our audience. The type of audience we interest reflects particular social groups. For example, we have aimed Broken Developments at students and more working class civilians compared to middle or upper class as we felt there was not enough sophistication for those social groups. This media product characterizes students, as a main focus as the actors in it are students and we feel it would relate to them more than anyone else. Though, in the long run it may make them feel insecure or scared in certain ways. Though this is not the main aim to our media product it is a helpful bi-product as it may increase the viewership and increase the audience. In Broken Developments, we use stereotypes to enforce the thrill. For example, Laura, the protagonist is a blonde, innocent, female who is often on her own. This represents girls being innocent and pure and also fairly vulnerable to males such as the antagonist, Charlie. We used Charlie as the antagonist because he had dark hair and dark eyes; this created a creepy, dangerous effect to the character and made the audience feel insecure. Although Charlie is hardly ever seen, whenever he is, he is wearing dark clothing and seems to have hardly any facial expression.

 

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